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President Message

Many nutritional company products are premised around the science of bodybuilding or better termed 'body imaging' which focuses primarily on enhancing the esthetics of the body rather than addressing the specific performance and recovery needs of athletes. If looking good in posing trunks while flexing under a set of stage lights equated to optimal athletic performance on the court or playing field, then the world's best athletes would look like Mr. Olympians. Instead, you can be confident in the validity and reliability of ONS Performance. Not only is there supportive sport and exercise research paired with designing our nutritional products, but as a Division-I strength and conditioning coach and certified sports nutritionist, I use ONS Performance products everyday. As a result, I help hundreds of athletes from a wide range of sports develop into champions.

Six exciting years have passed since we created ONS Performance, which has become a nutrition standard for over 100 high school, college and professional sport teams and countless athletes. This is due in part to the fact ONS Performance has developed a line of nutritional products specifically designed to meet the nutritional needs of athletes to safely support the energy requirements for sport and exercise, as well as, aid in optimizing recovery from training and competition.

Our commitment to the athlete is further demonstrated by the fact ONS Performance was the first and remains the only sports nutrition company to solely research, develop and design nutritional products that meet the unique nutritional guidelines set forth by the National Collegiate Athletic Association (NCAA) in association with The Committee On Competitive Safeguards and Medical Aspects of Sports Standards and the Center for Drug Free Sport (CDFS). Critical Reload™ are suitable for collegiate athletics and are permissible under NCAA Bylaw for nutritional supplements. In addition to these contentious compliancy parameters, ONS Performance has continued its product safety efforts through the Informed Choice certification program. This certification testing requires our company to sample each batch of Critical Reload. The laboratory analyzes the sample against a list of substances that are banned by organizations such as the International Olympic Committee (IOC), the World Anti-Doping Agency (WADA),the United States Anti-Doping Agency (USADA), the National Football League (NFL), the Major League Baseball (MLB) and many other professional and amateur sports organizations.

Why go through all this trouble? Critical Reload wants to give coaches and athletes extra confidence knowing every precaution is being taken to ensure Critical Reload is free of potentially banned or harmful substances. Moreover, as a coach, my reputation and integrity are paramount because I work with young athletes everyday. I developed Critical Reload because I wanted a nutritional company I could trust. I wanted a company I could call and know I was getting the best product for the best price, when I wanted it and how I wanted it --- a promise our Critical Team Team has made to themselves and a promise we guarantee to give our customers.

So, if you want to excel in sport, then train hard often, eat the right foods, and choose Critical Reload to support your performance goals. It will serve you well, whether you are bound for Olympic glory, playing collegiate or high school sports, or simply a stubborn old coot like me still pushing to heights long dreamed.

Yours In Pursuit of Athletic Excellence,

Michael E. Bewley, MA, CSCS, SSN, USAWI
President & Founder  |  Critical Reload

Director of Basketball Strength & Conditioning  |  Clemson University
Certified Specialist in Sports Nutrition

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